It’s in the Cookies!

  I love Chinese food! From Moo Goo Gai Pan to Wonton Soup and Egg Foo Young to Spicy Orange Chicken, the spices and textures there comprise a well-planned Chinese meal. But, perhaps as much as the food brings pleasure, I love to open the fortune cookies and read their words of “wisdom”. (By the… Continue reading It’s in the Cookies!

Say What You Mean: Using Keywords in Your Online Presence

  I was recently told the following story: A mother brought her young son to the optometrist because he had complained that he could not see everything that was written on the blackboard. The child is an excellent reader, so the doctor opted to use the traditional alphabet-based eye chart. The doctor pointed to one… Continue reading Say What You Mean: Using Keywords in Your Online Presence

Copywriting: Is a Web Copywriter Worth the Money?

Today’s To Do List: •Write an SEO friendly blog post •Post an interesting comment on the company’s social media sites •Do some research on changes in the business world Goals for the Year: •Start a company newsletter •Update the written content on the company website •Have a weekly blog post •Spend more time with family… Continue reading Copywriting: Is a Web Copywriter Worth the Money?

What is Copywriting? Common FAQs about SEO Writing

Do you spend long hours at your computer working on your web content when you would rather be doing something else? If you own your own business, chances are, the answer is yes. What if you could outsource some of that writing work? Then you would have time to do the things you love. One… Continue reading What is Copywriting? Common FAQs about SEO Writing